Shearman & Sterling advised Tengelmann E-Commerce Beteiligungs-GmbH, Mangrove II Investments S.à.r.l., Holtzbrinck Ventures GmbH and several funds of Partech Group as part of a larger group of shareholders regarding the sale of Private Sale GmbH (Brands4Friends) to eBay.
eBay acquires 100 percent of the shares of Brands4Friends for a purchase price of €150 million. This includes shareholdings in the company’s counterparts in the U.K. (Secret Sales Ltd.) and Japan (B4F K.K.), whose shareholdings have been restructured as part of the transaction.
Brands4Friends is one of the major closed shopping club websites in Germany, with approximately 3.5 million members.
The group of shareholders was advised by the following Shearman & Sterling attorneys: partners Alfred Kossmann (Düsseldorf-M&A), Andrea Eggenstein (Frankfurt-M&A), Hans Jürgen Meyer-Lindemann (Brussels-Antitrust), Samuel A. Waxman (New York-Intellectual Property), Andreas Merkner (Munich-M&A), counsel Bodo Bender (Frankfurt-Tax), Mathias Stöcker (Brussels-Antitrust), and Rainer Thum (Frankfurt-Labor Law), and associates Jordan J. Altman (New York-Intellectual Property), Aliresa Fatemi (Düsseldorf-M&A), Timothy Franklin (New York-Intellectual Property), Melanie Probst (Düsseldorf-M&A), Marc Sälzer (Frankfurt-Tax), Michael Schmidt-Versteyl (Düsseldorf-M&A) and Clemens York (Brussels-Antitrust).
